2) Set up a dedicated twitter account - there are literally thousands of US Evertonians on twitter and they are becoming more connected by the week through initiatives like follow friday (ff) or blue monday #bm. It will be searchable and will help you climb the search rankings quickly so local fans can find your group.
3) Establish a gmail/google account for the club. It can serve as the email address, a communal storage for shared files/member databases, photos, a club blog etc all from one account.
4) Publicize your group in large facebook groups or on everton related forums (got, nsno, big soccer, toffeeweb etc) of which there are many. Everton USA will promote all of the clubs in the directory here obviously.
5) Build your twitter account by following Evertonians and adding good everton related content. there's a huge amount of activity from Everton fans on there during games - harness it by posting good content and obviously the Everton USA account will help with retweets and posts about your club. Your local bar may also help get the word out if they are harnessing social media.
6) Request that your club is added to the Supporters club directories of the large established Everton websites like Bluekipper.com and Toffeeweb.com
7) Recruit Evertonians in your local soccer bars. It'll seem weird approaching fellow blues out of the blue, but its much more efficient than finding local evertonians through other means.
8) Try to secure some coverage from your local media. They like covering the EPL typically and will often do features on emerging supporters clubs.
9) Start a website. If you have successfully publicized your group you should have very few problems climbing the google rankings. Posts in Everton forums (particularly nsno.co.uk) will help substantially with this early on too.
10) If you have successfully pulled together 10-15 Blues it may be time to think about becoming affiliated with the Club as a supporters club. Reach out to us at usa.efc@gmail.com for more information on the process or contact the club directly.
And finally somes word of encouragement we received from "NomadskiEFC" of the Nsno.co.uk - Everton Forum:
"Keep spreading the word boys.
Let all know that the mighty Blues may yet let sunshine into those darkened Stateside hearts, clouded by mentions of Manchesters and Uniteds, confused by the ill thought out blues of Chelsea, or corrupted by the Liverpool Reds.
Let them know that the true light stretches beyond the seemingly endless mountains of Catalan, or the very Real beauty of Madrid, that the temptations of a feast in Milan or a finely tuned Munich machine may still leave their soul empty.
In the worldly church of Football, may our prophets here present, go forth and tell the world that they, too, can be Chosen, the right and Classy path is cleared for the People who Know their History, an aged yet still mighty temple on Goodison Avenue awaits their pilgrimage with open arms, and Afro wigs.
Go. Now."
Let all know that the mighty Blues may yet let sunshine into those darkened Stateside hearts, clouded by mentions of Manchesters and Uniteds, confused by the ill thought out blues of Chelsea, or corrupted by the Liverpool Reds.
Let them know that the true light stretches beyond the seemingly endless mountains of Catalan, or the very Real beauty of Madrid, that the temptations of a feast in Milan or a finely tuned Munich machine may still leave their soul empty.
In the worldly church of Football, may our prophets here present, go forth and tell the world that they, too, can be Chosen, the right and Classy path is cleared for the People who Know their History, an aged yet still mighty temple on Goodison Avenue awaits their pilgrimage with open arms, and Afro wigs.
Go. Now."
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